Our Perspective Blog

Our Perspective is a bi-weekly blog that explores the challenges facing United Ways.
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Posts tagged actions

The Communication Challenge Facing United Ways

The Communication Challenge Facing United Ways

As I noted in my previous blog post, many United Ways communicate information like their campaign goal, number of investment panels, number of funded partner agencies, and how many volunteer hours it took to determine the allocations – but, this information does not motivate donors to give.

Who Cares?

Who Cares?

Your donors do NOT care about . . .

Actions, Campaign, Designations, Donors, Events, Fundraising, Issues, Results, VolunteersGaryMarch 14, 2018partner agencies, programs, volunteers, goals, workplace campaign, donors, designations, Web site, fundraiser, board, campaign goal, issue, actions, resultsComment

Doing It Right! United Way of Central Maryland (Baltimore, Maryland)

Doing It Right! United Way of Central Maryland (Baltimore, Maryland)

One of the challenges facing every United Way is how to effectively communicate their community impact.

Communicating, Community Impact, Doing It Right!, Donors, Issues, Results, ActionsGaryJanuary 14, 2016community impact, Communication, donors, hunger, results, issues, actions, collaborationComment

Make It Awesome! Pledge Forms

Actions, Campaign, Communicating, Donors, Fundraising, Giving, Issues, Make It Awesome!, Marketing, Results, Statistics, StoriesKaseyNovember 5, 2015communicate, issue, actions, results, pledge formComment

Doing It Right! United Way of Westchester and Putnam (White Plains, NY)

Campaign, Communicating, Doing It Right!, Donors, Issues, Results, Statistics, StoriesGarySeptember 16, 2015Communication, impact, statistics, Stories, issues, actions, results, donors, poverty, workplace campaign, outcomesComment

Lessons Learned in 25 Years

Communicating, Community Impact, Donors, Issues, Giving, Campaign, ResultsGaryMarch 28, 2014contribution, schedule, issues, actions, results, workplace campaignComment