Nearly every United Way struggles to attract donors, recruit volunteers, and explain what they do in one sentence. Do you want the secret formula for doing it in one sentence? Here it is!

Communicating, MarketingGary GoscenskiAugust 3, 2023Call to action, communicate, marketingComment

Two Strategic Questions Your United Way Must Answer

Would your board and staff raise their hands if I asked you this question?

Board, Strategic PlanningGary GoscenskiJuly 19, 2023board, strategic plan, board retreatComment

Four Campaign Presentation Essentials

If you want the secret to a great campaign presentation in just five words, it is this . . .

Campaign, Donors, ResultsGary GoscenskiJuly 6, 2023workplace campaign, donors, resultsComment

Is Your United Way Mediocre?

I have been fortunate to have had the opportunity to work with some truly exceptional United Ways. These exceptional United Ways stand out because . . .

Board, Issue Focus, StaffGary GoscenskiJune 21, 2023issue focus, board, StaffComment