The Difference Between Auto Manufacturers and United Ways

What if automobile manufacturers sold cars and trucks the way United Ways ask people to give?

Quote of the Month: May 2018

“Students are the priority – Collaboration is the strategy – Change is the reality” – OnTrack Greenville (United Way of Greenville County and partners)

Communicating, Marketing, Quote of the MonthGaryJune 2, 2018Quote of the Month, marketing, CommunicationComment

2018 Great Rivers Conference

We invite you to join us at the upcoming 2018 Great Rivers Conference, a regional United Way conference being held from March 5th-8th in Indianapolis, Indiana.

The Story of Julie Capaldi and the United Way of Pickens County

Have you experienced a loss in your donor base? Do you feel like you need to better connect with your donors and community members?

Stories, Donors, Communicating, Issues, Statistics, Trust & Accountability, Community Impact, GivingKaseyNovember 6, 2017community, story, S-S-T, impact, give, issue, issue focusComment

Kicking Out Hunger

Does your United Way hold a special event? If so, is your United Way promoting a specific issue tied to this event?

Communicating, Events, Fundraising, Issues, Marketing, DonorsKaseySeptember 14, 2017event, issue, impact, hunger, issue focus, communicate, diversified resources, simplified messageComment

Does Your United Way Have Vision?

Over the years, I have seen a lot of vision statements from United Ways, and most probably meet these definitions. However, just because a vision statement meets the definition does not make it useful or beneficial. This begs the question “Why would a United Way want a vision statement?”

Communicating, Donors, IssuesGaryAugust 17, 2017vision statement, donors, donor-centric, staff, volunteers, issue focus, communicateComment

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