Where Did Your Donors Go?

Many United Ways have faced the challenge of decreasing numbers of donors. Frequently, United Ways tell us that their donor rolls have dwindled over the years, no matter how hard they try to attract and retain new donors.

2016 Michigan Association of United Ways State Conference

Gary and I attended the 2016 Michigan Association of United Ways State Conference at Crystal Mountain in Thompsonville, Michigan from June 22nd to 24th.

Community Impact, Donors, Conferences, Campaign, Communicating, Resource DevelopmentKaseyJuly 6, 20162016 Michigan Association of United Ways State Conference, donor-centric, sessionComment

I Am Not Sure We Are Changing Things

“Right now we are helping people, but I am not sure we are changing things.”

Communicating, Community Impact, Designations, Donors, Fundraising, Issues, Resource DevelopmentGaryJune 21, 2016board, issue focus, goal, designations, workplace campaign, diversified resources, donorsComment

Are You Living Healthy?

Recently, a friend of mine was told by his doctor that he needed to live a little healthier.

Campaign, Communicating, Community Impact, Donors, Fundraising, Issues, Marketing, Resource Development, ResultsGaryApril 14, 2016issue focus, resource development, community impact, marketing, workplace campaign, measurementComment

The Story of The Flying Squirrel

Several years ago, our staff got together one day and decided that we needed a Perspectives mascot. But, not just any mascot would do. We needed a mascot that represented our high standards, our indomitable spirit, our passionate energy, and our uniqueness.

Community Impact, Donors, Fundraising, Resource Development, StaffGaryJanuary 4, 2016Pittsburgh, community impact, resource development, donorsComment

Why Before How

Our Perspective Blog