In the past two weeks, nearly every United Way I have talked to has mentioned the same thing – lack of focus. Each of the United Ways were very aware of their lack of focus and . . .
Read MoreMany United Ways suffer from the same struggle as me.
Read MoreFirst and foremost, workplace campaigns are HOW people give to United Way and not WHY people give to United Way. Not a single person gives to United Way because . . .
Read MoreMost United Ways are like toaster ovens. They try to raise as much money as they can for partner agencies and funded programs, while . . .
Read MoreSomething that not many people know about me is that I was homeschooled for two years during elementary school.
Read MoreOne of the basic truths about charitable giving is that people give for emotional reasons, not necessarily rational reasons. If you want to reach a donor emotionally, then you need to . . .
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