When Workplace Campaigns Decline

A vicious thing happens when workplace campaigns decline, and United Ways raise less money.

Campaign, Issue FocusGary GoscenskiSeptember 18, 2024workplace campaign, issue focusComment

The Question Your Board Must Answer

One of your board’s most important responsibilities is answering the question . . .

BoardGary GoscenskiSeptember 5, 2024board membersComment

What Are You Afraid Of?

Recently, I was talking with a United Way CEO who had adopted an issue focus, and I asked him what advice he would give ...

Issue FocusGary GoscenskiAugust 22, 2024issue focusComment

What Does Your United Way Sound Like?

Have you ever heard of psychoacoustics? Don’t feel bad if you haven’t . . .

Communicating, Donors, Issue FocusGary GoscenskiAugust 8, 2024Communication, donors, issue focusComment

Two Great Learning Opportunities!

Here are two upcoming opportunities to make your work easier and your United Way better.

Community Impact, Conferences, Board, WebinarsGary GoscenskiJuly 24, 2024conference, WebinarComment

Are You Missing Half Your Donors?

For over 35 years, we have been conducting donor and community research for local United Ways throughout the United States. One of the questions we have consistently asked is: “If you did not give to United Way in the past year, have you ever given to United Way?”

DonorsGary GoscenskiJuly 11, 2024donorsComment

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