Note: This webinar was recorded live on April 9, 2019. A recording of this webinar is available for purchase. When you purchase this webinar recording, we will grant you access to a custom online library that will hold this webinar’s recording, as well as any other webinars that you purchase in the future.

Webinar Description

It’s a staple of nearly every United Way workplace campaign: the campaign brochure. After every workplace campaign presentation, you almost certainly leave some campaign brochures behind. But, do your campaign brochures contain the information potential donors need to hear in order to be motivated to give? 

Campaign brochures are a long-standing United Way tradition and a key United Way marketing tactic, but just having a campaign brochure isn’t enough to guarantee campaign success.

In this webinar, you will learn:

• How to create a campaign brochure that stands strong for more than one campaign season

• The three messages our research indicated that donors want to see in a campaign brochure

• What effective campaign brochures look like at other United Ways

Additional Information

• Your entire staff and board can have access! Just pay one fee and gather everyone around.

• Access webinars anytime you want! You will have unlimited access to this recording for one year.

• Ask questions and get answers! You get unlimited access to the staff at Perspectives to ask any questions you might have about concepts and examples presented in the webinar.

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