Make an Impact in Honor of Your Mom This Mother’s Day

Is your United Way offering opportunities for people to give outside of campaign? Are you giving your donors and community members the opportunity to make an impact on a specific issue?

Communicating, Community Impact, Donors, Fundraising, Giving, Holidays, Issues, Marketing, ResultsKaseyMay 11, 2017community, impact, issue, Mother's Day, give, social media, issue focusComment

One Tough Job

This afternoon, Kasey and I spoke to a public relations class at Western Michigan University, our alma mater. The professor asked us to talk about public relations in nonprofit organizations, and specifically, public relations at United Ways.

Communicating, Donors, Partner agencies, StoriesGaryApril 13, 2017Public relations, stakeholders, donors, community, board, partner agenciesComment

Virtual Lemonade Stand

Are you providing opportunities for people to support your United Way outside of campaign? Have you tried raising money for your United Way online?

Great Rivers – Great Times in Green Bay!

Gary and I headed back from Green Bay, Wisconsin last night after attending the 2017 Great Rivers Conference. It was a wonderful conference and we enjoyed meeting with United Ways from across the Midwest!

Communicating, Conferences, Community Impact, Resource Development, Issues, Workshops, Younger Generation, Marketing, DonorsKaseyMarch 3, 2017Great Rivers Conference, issue focus, social media, communityComment

Encouraging Supporters to Share Their Story

Is your United Way sharing stories on your website? If so, are they stories about your United Way or your partner agencies?

Communicating, Community Impact, Donors, Marketing, Partner agencies, Results, Stories, VolunteersKaseyFebruary 16, 2017story, impact, community, Live United, board members, social media, issue focus, storytellingComment

Where Did Your Donors Go?

Many United Ways have faced the challenge of decreasing numbers of donors. Frequently, United Ways tell us that their donor rolls have dwindled over the years, no matter how hard they try to attract and retain new donors.

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