We invite you to join us at the upcoming 2018 Great Rivers Conference, a regional United Way conference being held from March 5th-8th in Indianapolis, Indiana. Gary and I will be presenting two sessions at this conference:

CEO Workshop: Leading Your United Way to a Successful Future   

On March 6th, we will be presenting a special session exclusively for United Way CEOs, Executive Directors, and Presidents. This session will show you how to lead your United Way to a successful future by transforming to an issue focus.

As the issue-focused experts, we will show you the power of an issue focus to simplify your United Way's message, diversify your resources, and maximize your impact. We will take an in-depth look at a variety of progressive issue-focused United Ways of all sizes, as we share stories of their successes and challenges. You will learn about the four essential steps for becoming a successful issue-focused United Way and the importance of including all of your stakeholders in the process. This session will provide you with a deeper understanding of what it means to be issue-focused and the knowledge you need to lead your United Way to a successful future.

Strengthen Your Financial Position by Effectively Diversifying Your Resources               

On March 7th, we will be presenting a session about diversifying your resources. We know workplace campaigns have been the bedrock of United Way fundraising for decades, but future financial stability will depend on effectively diversifying resources beyond workplace campaigns.

In this session, we will explore several proven methods for diversifying resources that will allow your United Way to strengthen your financial position in the future. We will begin by discussing a variety of possibilities for diversifying resources and evaluating the requirements and potential for each possibility. You will learn how to implement these possibilities to diversify your resources, illustrated by examples from progressive United Ways. Strengthen your United Way's financial position by learning how to effectively diversify your resources at this session.

For more information and to register for the 2018 Great Rivers Conference, visit https://unitedwaywi.site-ym.com/page/GRC2018. We hope to see you at one or both of our sessions in March!